Don't Drink and drown campaign

 Client: Royal Life Saving Society WA

When: January 2014

Brief: ​To create a custom hand-painted surfboard to promote their "Don't Drink and Drown" campaign aiming to prevent drownings amongst 15-24 year olds. 

Outcome: ​Fieldey hand-painted a gnarly retro-skull drowning in beer. The fun board with a serious message appealed to the target 15-24 demographic and was used across various events during 2014 and ridden by surfer Moses Le Grice.

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